{"id":13295,"date":"2014-11-16T23:16:09","date_gmt":"2014-11-16T23:16:09","guid":{"rendered":"http:\/\/www.techiteens.com\/review\/steve-jobs-writes-a-letter\/"},"modified":"2014-11-16T23:16:09","modified_gmt":"2014-11-16T23:16:09","slug":"steve-jobs-writes-a-letter","status":"publish","type":"post","link":"https:\/\/www.techiteens.com\/review\/steve-jobs-writes-a-letter\/","title":{"rendered":"Steve Jobs Writes a Letter"},"content":{"rendered":"
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\"Macintosh-vs-McIntosh\"<\/a><\/p>\n

A Macintosh by any other name \u2026<\/p>\n<\/div>\n

November 16, 1982<\/p>\n

Steve Jobs writes a letter to McIntosh Labs asking for rights to use \u201cMacintosh\u201d as the brand name of Apple\u2019s still-in-development computer. McIntosh Labs makes high-end stereo equipment, and while Jef Raskin, creator of the Macintosh project, intentionally spelled the name with a letter \u201ca\u201d to differentiate Apple\u2019s computer from McIntosh\u2019s audio products, Apple was denied a trademark because the name was phonetically identical. Since the Macintosh team had become attached to the name, Steve Jobs wrote the letter hoping to get permission or a licensing arrangement.<\/a> Gordon Gow, president of McIntosh Labs visited Apple headquarters for a product demonstration after receiving the letter. However, McIntosh lawyers advised Gow to rejected the request. It wasn\u2019t until March of 1983 that Apple secured a license for the name Macintosh. In 1986 Apple wholly acquired the trademark for an undisclosed \u201csubstantial\u201d amount of money.<\/p>\n

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Previous post: Vacuum Tube Invented<\/a><\/p>\n<\/div>\n


\nThis Day in Tech History<\/a><\/p>\n

Tech History provided by This Day in Tech History.com<\/p>\n","protected":false},"excerpt":{"rendered":"

A Macintosh by any other name \u2026 November 16, 1982 Steve Jobs writes a letter to McIntosh Labs asking for rights to use \u201cMacintosh\u201d as the brand name of Apple\u2019s still-in-development computer. McIntosh Labs makes high-end stereo equipment, and while Jef Raskin, creator of the Macintosh project, intentionally spelled the name with a letter \u201ca\u201d […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kadence_starter_templates_imported_post":false,"footnotes":""},"categories":[194],"tags":[1751,3992,1750,3991],"class_list":["post-13295","post","type-post","status-publish","format-standard","hentry","category-today-in-tech","tag-jobs","tag-letter","tag-steve","tag-writes"],"_links":{"self":[{"href":"https:\/\/www.techiteens.com\/review\/wp-json\/wp\/v2\/posts\/13295"}],"collection":[{"href":"https:\/\/www.techiteens.com\/review\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.techiteens.com\/review\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.techiteens.com\/review\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.techiteens.com\/review\/wp-json\/wp\/v2\/comments?post=13295"}],"version-history":[{"count":0,"href":"https:\/\/www.techiteens.com\/review\/wp-json\/wp\/v2\/posts\/13295\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.techiteens.com\/review\/wp-json\/wp\/v2\/media?parent=13295"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.techiteens.com\/review\/wp-json\/wp\/v2\/categories?post=13295"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.techiteens.com\/review\/wp-json\/wp\/v2\/tags?post=13295"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}